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    CAMPAIGNEX_01

    Spring product launch — 3-channel campaign

    Plan + assets + newsletter for a SaaS launching a new feature.

    Runtime
    ~9 min
    Credits used
    640 cr
    Outputs
    23 assets
    Spring product launch — 3-channel campaign
    000The brief

    What the agent walked into.

    A B2B SaaS team needed to launch a new feature across email, LinkedIn and X in under two weeks. The agent took the brief, researched positioning, and shipped a coordinated 3-channel plan.

    001Step by step

    How it unfolded.

    01

    Brief intake

    The agent pulled the product spec, recent changelog, and the last 3 launches to learn voice and pacing. It asked 4 clarifying questions and locked the angle in 90 seconds.

    • Audience: existing PLG users
    • Angle: time saved, not features
    • Launch date: May 14
    02

    Channel plan

    Mapped a 12-step calendar across email, LinkedIn and X — staggered so each channel reinforces the next without cannibalising attention.

    Multi-channel content pipeline view
    03

    Copy + visuals

    Drafted 1 newsletter, 4 LinkedIn posts and 9 X posts. Studio generated matching OG images in the brand kit, ready to ship.

    Generated hero visuals for the launch
    04

    Review and ship

    Sent the bundle to the founder for one-pass review. Approved items auto-queued to the scheduler. The agent flagged 2 follow-ups for week 2.

    002Outcome

    What shipped.

    Shipped on time with 3.1× the engagement of the previous launch and 41 trial signups attributed to the campaign in week one.

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